# Grameenphone Introduces Instagram Basic Mode for Uninterrupted Access to Core Features

*Grameenphone (GP) has introduced 'Instagram basic mode', allowing users to continue accessing core Instagram features even after their data balance is exhausted.*

July 9, 2026 · business

## At a glance

- Grameenphone introduces 'Instagram basic mode' for uninterrupted access.
- Feature allows core Instagram functionalities after data exhaustion.
- Users can purchase data packages within the app for full experience.
- Aims to enhance user satisfaction and maintain competitive edge.
- Sets a precedent for other telecom operators in the region.

Grameenphone (GP), a leading telecommunications service provider in Bangladesh, has introduced 'Instagram basic mode' in partnership with Meta and powered by Telenor Linx. This innovative feature enables subscribers to continue enjoying essential Instagram functionalities even after their regular data balance is exhausted. GP has become one of the first operators in Asia to launch this feature.

## Core Features Available in Basic Mode

The new 'Instagram basic mode' allows customers to enjoy a limited browsing experience on Instagram. Essential activities such as viewing notifications, reading captions, and browsing standard images and reels are supported. This ensures that users remain connected without interruption, even when their data runs out.

## Seamless Transition to Full Experience

With 'Instagram basic mode', subscribers can easily purchase a data package directly within the app whenever they are ready for the full experience. Once a regular data pack is activated, Instagram automatically returns to its full-feature mode, offering high-resolution images, videos, and all standard functionalities.

## Commitment to Customer-Centric Experience

GP Chief Product Officer (CPO) Solaiman Alam highlighted the importance of uninterrupted access to social media in today's digital lifestyle. He stated, 'As digital lifestyles become increasingly connected and uninterrupted access to social media grows more important, 'Instagram basic mode' enables our customers to stay informed and connected even when they run out of data. This innovation reflects our commitment to delivering a seamless and customer-centric digital experience for everyone.'

## Significance for Bangladeshi Users

This new feature is particularly significant for Bangladeshi users who rely heavily on social media for communication, information, and entertainment. By ensuring uninterrupted access to Instagram, GP aims to enhance user satisfaction and maintain its competitive edge in the telecommunications market.

## What Happens Next

As GP continues to roll out 'Instagram basic mode', users are expected to benefit from a more seamless and connected experience on the platform. This move is likely to set a precedent for other telecom operators in the region to adopt similar innovative solutions.

## Sources

- BSS

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Source: https://pulsetoday.com.bd/en/business/grameenphone-launches-instagram-basic-mode